Employing a Configurator to Differentiate

A configurator allows you to differentiate your product from potential customers by clearly tailoring it to their needs without showing the impact you have on the specific product. By giving potential users the option to use a configurator to select specific functions for their application, you can easily create pricing inquiries and give users the impression that you have sold a standard product.

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Product configuration

With the product configurator, customers can choose the right option that really fits their needs and wants. By using rules and restrictions, the rules for production, manufacturing, and design can be used so that customers can only select available products from a production point of view.

RCP Best Practices Create a product configuration :: Modular Mind

Cascade configuration

Cascade configurations are a mix of sales and product configurations. Sales configuration guides your sales team or customer through a needs analysis which leads to a limited selection of product configurators. Optimal in one. After the first "sale" of the original model, the correct variant is selected with the appropriate product configurator.

Making a personalized product a standard product offers the following advantages:

Standard goods are considered significantly less risky

If the product you buy meets your needs 100 percent, would you like to consider a personalized product or a product that sounds standard?

Standard articles provide an opinion, as tested on the site, of a reliable product, for which there are not so many individual case-specific articles.